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Integrate search across channels
Today consistent campaigns across media are essential and making the most out of search is key Four experts share… read more (1/6/2009)

Why basic reputation management isn't enough
A single dissatisfied customer can generate an overwhelming amount of negative attention for your brand Here's how to control… read more (1/6/2009)

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Capturing the long tail of ideas
Google have launched an ideas site for public feedback - aiming to capture the long tail of ideas that… read more (1/2/2009)

Yahoo make staff cuts; staff blog and Twitter as it happens
Yahoo have laid off staff across their US and Indian operations moving finance and toolbar teams to India and… read more (12/12/2008)

 

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Posts tagged with sempo

Viruses via advertising: time for an industry initiative?
Facebook, The Economist and now Expedia have all been hit by malware hidden in adverts served on their websites. Is it time the computer security and Internet advertising giants untied against this sort of threat?

Fourth Annual SEMPO Survey
SEMPO's fourth annual study on the search engine marketing industry opens today.

 
 
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