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Integrate search across channels
Today consistent campaigns across media are essential and making the most out of search is key Four experts share… read more (1/6/2009)

Why basic reputation management isn't enough
A single dissatisfied customer can generate an overwhelming amount of negative attention for your brand Here's how to control… read more (1/6/2009)

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Capturing the long tail of ideas
Google have launched an ideas site for public feedback - aiming to capture the long tail of ideas that… read more (1/2/2009)

Yahoo make staff cuts; staff blog and Twitter as it happens
Yahoo have laid off staff across their US and Indian operations moving finance and toolbar teams to India and… read more (12/12/2008)

 

Posts tagged with search engine optimisation

Google Penalises GoCompare.com for Paid Blog Posts
Google have apparently instigated a penalty against insurance price comparison website GoCompare, removing them from many SERPS for insurance searches including "car insurance".

Why Have a Blog?
When discussing site redesigns or SEO with clients, I often discover that the idea of adding a blog is being kicked around internally by them. The common question that follows is "Why exactly should we have a blog?"

 
 
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